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Although this wasn't the way I wanted my career to go it was a great job to support me through university. I also learnt the important of customer service and how challenging it could be on the front line of customer service.
My first foot on my career ladder and in a area I had always wanted to work in Beauty.
This role was all about experiential marketing and taking the Superdrug brand out to where our customers shopped or visited. WE created amazing instore theatre experiences aswell as launching pop up shops at festivals, horse racing and other events.
The role was responsible for all the marketing communication at Superdrug which included PR, advertising, Our customer publication DARE magazine, in store radio, partnerships and experiential marketing.
The role is to be the voice of our customers and put them at the heart of everything we do. I manage Mystery Shop, Customer Service, PR, Internal Communications, Mystery Shop, Experiential Marketing and Diversity
Head of Customer Experience & PR at Superdrug Stores Plc. Outside of work I have two young daughters so I understand the challenges of being a working mum.
I started at Superdrug in 2004 working in varies different roles in marketing. In 2014 I took on a new role as Head of Customer Experience & PR. I am responsible for the customers' shopping experience. My aim is to give everyone consistently great service. In 2016 I was awarded Worldpay Everywoman in Retail Ambassadors Award. I love working in marketing and launching PR Campaigns. I also sit on an advisory board for the charity Mothers2Mothers which I feel very passionately for.
I went to a grammar school so we were all made to learn Latin. This is the subject I remember the least about and to this day I really can't remember anything about it except the town of Pompei and Mount Vesuvius. Doing a GNVQ in Business Studies introduced me to the world of marketing and I completely feel in love with the creativity and the power of being able to change peoples opinions. I also love the diversity of marketing and it's helped me in some many aspects of my career. Communications was my favourite subject at school and I studied it in both GSCE and A level. I feel it has helped me in my career not only through by work but also being able to read peoples non verbal communication. In every role you do I believe that having great communications skills gives you the foundations you need to build on a successful career.
I always saw my future in marketing so to now be in a customer role was not what I expected.
I always saw my future in marketing so to now be in a customer role was not what I expected.
